In 2006, Ari was diagnosed with Crohn's disease an incurable inflammatory disease of the digestive tract. Ari’s case was severe, and required over a dozen daily medications and several hospital visits. After reaching a personal low point in the hospital, Ari decided he would do everything in his power to strengthen his by then weakened body. Through a combination of yoga, nutrition, natural supplements and rigorous exercise (Ironman and Crossfit) he was able to fight back the symptoms of Crohn's until he was finally able to suspend his medication. Eventually Ari was declared free of all traces of the 'incurable' disease, and competed in Ironman France in June of 2011. Ari has since spoken at seminars and at a regional TED Talk about his struggle against a seemingly insurmountable opponent. Through the process of data collection, self-tracking, and analysis, Ari helped develop Less Doing. This was a way of dealing with the daily stresses of life by optimizing, automating, and outsourcing all of his tasks in life and business. Now his focusis on Achievement Architecture, helping individuals be more effective at everything and advising several companies.